Why Do Social Media Micro Influencer Partnerships Work?

Lydia Patton - Monday, November 20, 2017
Partnering with social media influencers to promote a product has become the norm. It is now common to see celebrities posting pictures of their favorite face mask or teeth whitener. Large celebrities such as Kim Kardashian offer a huge audience of followers to companies looking for brand partnerships. While celebrities do garner huge social media interest, there is also a pay-t [Read More...]




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