The New Year is fast approaching and that can leave you dreaming of a successful 2019. It can also stop you in your tracks when it comes to creating a plan. Let alone beginning to execute that plan in less than 2 weeks!
Don’t worry; you’re not the only one. So, we decided to share how to successfully plan your social media marketing for the New Year.
It’s that time again to reflect on the past year and plan ahead for the upcoming. Hasn’t 2018 been an awesome year for marketing? Social media has only become further engrained in everyone’s day-to-day lives, ecommerce is booming and companies are embracing content marketing tactics into their overall strategies for the future. Working in digital marketing, our team has become accustomed to constant change and evolution. It’s just a part of our lives in this industry. We know that being behind on digital updates can result in major consequences, and we thrive to stay ahead of the trends.
Happy December, Thinkers! Can you believe how quickly the holidays snuck up this year? As I was deciding which brand to analyze for this month’s case study, I wanted to highlight a brand not only positioned in the beauty industry but also one known for having great gift giving products. It didn’t take long before I landed on a personal favorite… Lush Cosmetics! If you’re not familiar with the popular brand Lush, they specialize in handmade soaps, bath bombs, lotions and other body products with a focus on natural ingredients, animal and human rights as well as sustainability.